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Sponsorship Activation

Over the past 30 years, sponsorship activation has changed from installing a few banners at the match and hoping for some column inches in the paper the following morning, to fully immersive campaigns that provide an authentic emotional connection with an audience.

Sponsorship activation is more often than not an entire event, or series of events, with months of planning beforehand. Henson Franklyn has worked with some of the world’s leading brands, advising, creating and then delivering their successful sponsorship activations.

Fully immersive campaigns

We have watched this industry grow over the decades and have been privileged to work with clients from Asprey to Waitrose, working on properties as diverse as Polo to The Tate Gallery.

By creating fully immersive campaigns that provide an audience with a memorable experience, on an individual level, we deliver your message in new and immersive ways.

Give companies a reason to sponsor

The key to any sponsorship is in how you communicate your event to your audience, how much effort you go to when building a relationship with them and what impression you want to leave behind after it has all finished.

We achieve this through sharing your passion for your project and ensuring that we deliver the correct level of support and activity at all times. We treat your brand as if it’s our own, making each event extremely relatable and immersive, aiming to create an emotional reaction as part of the overall communication strategy.

Through looking after every little detail, we do whatever it takes to make your sponsorship happen. That’s how we continue to deliver results time after time. Speak to our team today to get your project started.

Audi Polo Backdrop Sponsorship

Getting it right, sharing your passion for your project and ensuring that the correct level of support and activity surrounds your programme enables us to deliver results time after time. We treat your brand as if it is our own, we look after the little details and we do whatever it takes to make it happen. We have a rich heritage in making brands look great at events.

Henson Franklyn provide activation solutions for some of the world’s leading brands, advising, creating and then delivering fully immersive campaigns that provide an authentic emotional connection on an individual level. Making the event immediately relate to the individual, creating an emotional reaction as part of the overall communication strategy.

Start and finish with Henson Franklyn, we will help you make it a success.