All Case Studies

England Rugby 2015

The Rugby World Cup Team that Needed 6000 shirts

Exhibition Stand Design and Build iconlarge format printing iconRoad Shows Iconsponsorship icon

Rugby World Cup EventWe designed, built, transported and managed a portable event that provided uniforms, accreditation and training to around 6000 enthusiastic volunteers across the Rugby World Cup’s 13 regional locations. The event included welcome desks, an exhibition space, inspiration and training areas, distribution desks, clothing management and storage, help desks, props/displays, trophies and even a portable cinema.



“Designing a modular kit which fits into 13 unique venues was a challenge, but Henson Franklyn were able to step up and deliver a high quality kit which looks fantastic in every venue we’ve been to. The personal approach of project management and flexibility of Henson Franklyn has helped make the project a great success.”

Susan Couper, Volunteer Recruitment Manager, England Rugby 2015 Ltd

Rugby World Cup Trophy  Rugby World Cup Displays

Our incredibly flexible design was built around an extruded aluminium structure and printed textile walls that could be configured to fit any space. To help control the flow of volunteers efficiently we planned every installation in detail and produced renders of every site.

Rugby World Cup Event Team

We knew from experience how to stop roadshow budgets spiralling out of control and put a robust logistical plan in place. And when extra venues were added to the itinerary, our team took it in their stride.