The Cinch Championships
Queens Club

We're back at Queens Club, working with leading sports hospitality provider, Keith Prowse, designing and building three exciting hospitality areas for this iconic tennis tournament. Yet again our talented designers responded to the brief with some truly inspiring visuals that helped us deliver another fantastic fit-out.

  • Graphic & Spatial design
  • Three uniquely different areas
  • Ultra-wide graphic wall canvas
  • Individual feature areas
  • Bars, servery, reception design/build
  • Trophy display cases
  • AV & Lighting
  • Circular floral rigging displays
  • Floorplan detailing

Design and delivery were the key successes this year. New structures released us from the confines of low ceilings and restrictive roof linings, so we were able to release the full creative talents of Team HF and deliver something quite spectacular.

The three hospitality areas: Love Fifteen, Roof Garden, and the exclusive Club Lounge, we’re not only a triumph in smart design, but also in people flow management. We were tasked with getting higher numbers into the facility during the busy welcoming hours. The result was a stylish, friendly and efficient system, capable of high throughput whilst maintaining a level of style and calm.

Meticulous planning – resourcing and controlling the build – ensured that the on-site team were provided with the right equipment at exactly the right time. Which not only led to improvements in efficiency, but also in the finish quality. It was hot and hard work, but the results were fabulous.

We enjoy the collaborative process when we get together with the team from Henson Franklyn. They are always enthusiastic, creative and realistic. Detailed planning consideration is always given to design to ensure on-site installation goes smoothly. They are always positive and always deliver – a great partner to work alongside.

Nick Gratwick, Head of Events & Development, Keith Prowse


• Custom exhibits
• Inline and portable exhibits
• Bespoke Modular exhibits
• Mobile tours
• Permanent environments
• Virtual trade shows
• 3D design
• Graphic design

Experience & journey mapping
• Experience design
• Portfolio planning
• ROE measurement
• Digital design & development
• Fabrication
• Graphic production
• Detailing & engineering

• Storage
• Program management
• Installation & dismantle
• Show site supervision
• Logistics
• Staff training